Gorilla 76 is looking for full-time Demand Generation Strategist candidates. As part of the Strategy Department, you’ll be responsible for developing modern marketing programs that deliver meaningful business outcomes for our clients in the B2B manufacturing space.
Your key accountabilities will include:
Before applying, please review the following:
Your role
This position focuses on generating marketing-sourced pipeline revenue for our clients.
You’ll be responsible for leading discovery workshops with our clients to learn more about their unique challenges and opportunities. Then, you’ll align the right marketing strategy to help them achieve their revenue goal. You’ll not only need a deep understanding of demand generation strategy, but you’ll also need to be able to lead our team to be able to execute on your vision and deliver results.
You’ll need to be able to shift from high-level consulting while leading client-facing workshops and meetings, to tactical execution when setting up paid social and search campaigns or diving deep into reporting to let data guide your decision making. Throughout it all, it’s important to never lose sight of marketing fundamentals.
What that looks like:
Internally, you’re the embodiment of our “results” core value. You guide and lead the team in activities that will help our clients achieve their revenue goals.
What that looks like:
Within the Strategy department, you’ll work closely with the Strategy Director and Senior Strategists to build and refine our demand generation playbook. You’ll also work to resolve issues, define processes and better your teammates.
What that looks like:
Putting your role into perspective
Once a potential client has expressed interest in working with Gorilla, you will lead our Road Map discovery process alongside the Strategy Director. This will involve leading a half-day Discovery Workshop with the client’s leadership team to deepen our understanding of their business. Then you’ll supplement what you learned with research, and craft a documented action plan (Phase One Implementation plan) containing all the marketing activities you recommend to help them achieve their revenue goals.
After the client signs onto a Phase One engagement, you’ll lead the team in executing your plan and, most importantly, reaching the client’s goals.
Within three months you’ll...
Within six months you’ll…
Within one year you’ll…
The person
The team
While small and tight-knit, we’re a team, not a family. This helps us hold one another accountable. If you’re wondering who we are - look to our manifesto and five core values. Check out our Instagram. And see what people say about us on Glassdoor.
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By applying for this position, you are certifying that the information provided on this application form and any other documents provided to Gorilla 76 are complete and accurate. If asked to provide work samples, you are certifying that samples provided were created by you. Withholding information or providing false information will result in a refusal to hire or termination of your employment. This application is valid for 90 days, and you must reapply for consideration beyond 90 days.
Equal Employment Opportunity has been, and will continue to be, a fundamental principle and policy at Gorilla 76, where employment is based upon your capabilities and qualifications without regard to race, color, religion, sex, age, national origin, disability, genetic information, sexual orientation, citizenship status, marital status or any other legally protected characteristic. This policy of Equal Employment Opportunity applies to all policies and procedures relating to recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment.
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